The new global standard for K-beauty medical tourism.

AcuIT builds MIIN, the K-beauty medical tourism super app. International patients get the prices Koreans pay, reviews from real patients, and clinic consultations in their own language — from the first question through aftercare, all in one place.

Partner with us Explore MIIN

MIIN app home screen — Live — miin.global

Fig. 01 — Home feed
5 languages

2.01M international patients visited Korea in 2025 — first time over 2 million (MOHW, Apr 2026)
5 languages — KO · EN · JA · ZH · VI
20+ leading clinics onboarding across greater Seoul
Kazakhstan · Kenya local partnerships signed

01 The problem 01 / 06

2 million patients a year. No standard.

More than 2 million international patients came to Korea for medical care in 2025 — the first year past that mark. What they find: scattered information, a language barrier, and prices that change with your passport.

01

Information asymmetry

Patients decide from scattered social posts and unverified ads — and most reliable medical information exists only in Korean.
02

Language barrier

From booking to aftercare, miscommunication is a leading driver of dissatisfaction and medical disputes.
03

Two-tier pricing

Clinics run promotions that foreigners never see. Locals pay the event price; visitors pay the list price — and trust erodes.
04

No end-to-end platform

Existing platforms are built for locals or stop at a listing. Nobody connects discovery, booking, treatment and recovery.

02 The product 02 / 06

by AcuIT

One app, from the first question to aftercare.

MIIN is a global K-beauty care platform for international patients — live today at miin.global in Korean, English, Japanese, Chinese and Vietnamese. Search, compare, consult and book in one continuous flow, with the same prices Koreans get.

Q01 · Areas — multi-select, no login

$1,593.75 — same price for everyone

MIIN AI — answers in your language

Map · subway · hours · free consult

Clinic's posted schedule

Promotions — open to everyone

01
Three questions. One minute.

Where, what change, what matters most — answer three questions and MIIN shortlists the procedures that fit you. No login required.
1-Minute Matching
02
Every option, every price — in the open.

Options, packages and final prices side by side, with the same event pricing Koreans get. Reviews come only from verified patients and are translated into your language.
Transparent comparison
03
Ask MIIN AI like a friend.

Procedure questions, recovery, travel planning — MIIN AI answers in your language, remembers the conversation and points to real listings.
MIIN AI
04
Know the clinic before you go.

Location, hours, the medical team and their credentials, real ratings — then start a free 1:1 consultation with the clinic in your own language.
1:1 consultation in 5 languages
05
Book straight from the calendar.

Pick a time from the clinic's posted schedule. The request reaches the clinic instantly; confirmations, changes and reminders follow in your language.
Cross-border booking
06
No foreigner price. Ever.

Every promotion on MIIN applies equally. Earn points for reviews and receipts, and get aftercare guidance after you fly home.
Equal events · points · aftercare

011-Minute MatchingThree questions to a personalized shortlist
02MIIN AILLM assistant that answers in your language
03Transparent pricingOptions, packages and final prices, standardized
04Verified reviewsFrom verified patients only, auto-translated
051:1 clinic chatFree consultation in 5 languages, photo & video
06Calendar bookingClinic schedules, one-tap changes & cancellations
07Equal events & pointsSame promotions for everyone, rewards on receipts
08Also on the webNo install needed — miin.global, SEO-indexed

Open MIIN Product walkthrough deck

03 Now — 2026 Q3 03 / 06

Where we are today.

The service is built and live. We are now onboarding leading clinics across the Seoul metro area and opening our first overseas market.

Service development Complete MIIN is live at miin.global in 5 languages — no install needed.
Clinic network · Seoul metro area 20+ Leading clinics onboarding — in progress
Overseas partnerships Kazakhstan · Kenya Local partnerships signed
Marketing partner CoLabAd Inc. Strategic marketing MOU · 2026.01

Status as of 2026 Q3.

Field report Hanoi · 2026.09.10–11

Medical Korea in Vietnam 2026

Hosted in Hanoi by KHIDI, Korea's national health-industry agency, and the Korean Embassy in Vietnam to connect Korean healthcare with Vietnamese partners. AcuIT took part with its marketing partner CoLabAd, presenting MIIN among 22 Korean institutions and companies — from university hospitals to specialist clinics.

Event record

Hosts: KHIDI · Embassy of the Republic of Korea in Vietnam
Venue: Lotte Hotel Hanoi
Delegation: 22 Korean institutions & companies
Local buyers: ~40 Vietnamese organizations

01

Local partners

Held 1:1 meetings with Vietnamese buyers to find local partners for MIIN's expansion into Vietnam. MIIN is already available in Vietnamese.
02

Korean clinic network

Expanded our network with the Korean hospitals and clinics in the delegation — providers looking to reach Vietnamese patients.
03

IR presentation

Presented AcuIT and MIIN on stage — from the market opportunity to the product.

1:1 business meeting with a Vietnamese buyer at the AcuIT and CoLabAd table — Fig. 031:1 business meeting with a Vietnamese buyer

04 Roadmap 04 / 06

From a booking app to medical-tourism infrastructure.

2026.01

Company founded · CoLabAd MOU

AcuIT Inc. established in Seoul; strategic marketing MOU signed with CoLabAd Inc.
2026 Q1

Core platform built

5-language system, AI search and consultation, booking and verified-review flows.
2026 Q2

Service complete · clinics onboarding · Kazakhstan

Service development complete and live. 20+ leading clinics across greater Seoul now onboarding; local partnership in Kazakhstan signed.
2026 Q3 Now

Medical Korea in Vietnam · Hanoi

Took part in the KHIDI and Korean Embassy program in Hanoi (Sept 10–11): local partner meetings, a wider Korean clinic network and an IR presentation.
2026 Q4

Vietnam · North America · 50 clinics

Expansion into Vietnam and North America and a partner network of 50 clinics by the end of 2026, alongside in-app multilingual chat and payments.
2027

MIIN Japan

A domestic edition of MIIN for Japan — the same platform, localized for clinics and patients inside the Japanese market.
2028

B2B infrastructure

MIIN's multilingual medical database, AI engine and booking system offered as APIs to travel agencies, airlines, insurers and medical-tourism facilitators.

05 Technology & team 05 / 06

AI-first. Built in Seoul.

One service across iOS, Android and the web at miin.global. Every search is interpreted by an LLM in the patient's own words, and every clinic page is reviewed by our team before it goes live.

CEO · Founder

Jaeyoung Joo 주재영

Seoul National University — Electrical Engineering & Business (College of Liberal Studies)

jyjoo@acuitlab.com GitHub ↗

Director

Juyong Park 박주용

Seoul National University — Business Administration · Artificial Intelligence (joint major)

jypark@acuitlab.com GitHub ↗

06 Network & contact 06 / 06

Marketing partner CoLabAd Inc. Strategic MOU · 2026.01
Overseas Kazakhstan · Kenya Local partnerships signed
Clinics 20+ · Seoul metro Leading clinics onboarding
Next Your clinic or region → Now accepting clinics and partners

Partners

Let's set the standard together.

Clinic onboarding, partnerships, investment and press — one inbox.

jyjoo@acuitlab.com

For clinics
For investors
For partners
For press

The new global standard for K-beauty medical tourism.

K-뷰티 의료관광의 새로운 글로벌 표준을 만듭니다.

2 million patients a year. No standard.

매년 200만 명이 찾아오지만, 표준은 없습니다.

Information asymmetry

Language barrier

Two-tier pricing

No end-to-end platform

One app, from the first question to aftercare.

첫 질문부터 사후관리까지, 하나의 앱.

Three questions. One minute.

Every option, every price — in the open.

Ask MIIN AI like a friend.

Know the clinic before you go.

Book straight from the calendar.

No foreigner price. Ever.

Where we are today.